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Heavenly Half-Year Highlights 2019

23 July 2019 HEAVENLY TEAM

It’s been a Heavenly start to 2019.
Here are a few of our first-half highlights.

January
playMGM

Betting just got better.
Launch of playMGM’s sportsbook and casino app in New Jersey.

Deliverables:
Campaign positioning & creative | TV advertising | Digital advertising | CRM

 

Heavenly Brand Agency -

January
The Great West Way

A new brand for a new touring route. Think England’s answer
to Route 66 with added history, twists and turns.

Deliverables:
Naming | Brand positioning | Brand identity and guidelines
Brand collateral | Campaign creative and delivery

 

Heavenly Brand Agency -

February
Fields In Trust

Green spaces for good.
A new idea to champion the protection of parks and green spaces.

Deliverables:
Brand architecture | Brand positioning & messaging | Brand identity

 

Heavenly Brand Agency -

March
Salisbury

Traditional Original.
A new competitive brand positioning and strategy
for one of Britain’s finest heritage cities.

Deliverables:
Competitive positioning | Brand narrative | Stakeholder engagement
Messaging | Brand launch

 

Heavenly Brand Agency -

March
OUTFRONT

Creating a canvas for creatives. A new competition to celebrate
the secret artists of the advertising industry – OUTFRAME from OUTFRONT.

Deliverables:
Naming | Brand positioning | Brand identity & guidelines
Marketing Strategy | Campaign delivery

 

Heavenly Brand Agency -

April
Happs

Reinventing live news for the next generation.
Launch of Happs, The Network of Now.

Deliverables:
Naming | Brand positioning | Brand identity and guidelines
Brand partnerships | Collateral

 

Heavenly Brand Agency -

May
World Out Of Home Organization

Connecting the world of Out-of-Home.
A new name and identity for FEPE, the global body for the OOH industry.

Deliverables:
Naming | Brand positioning | Brand identity and guidelines | Brand film

 

Heavenly Brand Agency -

May
Celtic Routes

They say travel broadens the mind, but some journeys do much more.
Launch of Celtic Routes, a new tourism initiative in Ireland and Wales.

Deliverables:
Naming | Brand positioning | Brand identity and guidelines | Marketing Strategy

 

Heavenly Brand Agency -

June
BMG Production Music

Hitting the right notes for music’s hidden hitmakers. A new positioning
and identity for the world’s fastest growing music production company.

Deliverables:
Brand positioning and messaging | Brand identity

 

Heavenly Brand Agency -
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